SBC Level 6 Graduate Diploma in Social Media Marketing and Analytics

Introduction

The Level 6 Graduate Diploma in Social Media Marketing and Analytics is designed to equip students with advanced knowledge, skills, and tools to excel in the dynamic field of social media marketing. This program integrates theory and practical applications to ensure students develop strategic expertise in social media campaigns, analytics, and digital marketing tools. The program also fosters critical thinking and creativity, preparing students for leadership roles in the digital marketing landscape.

The Level 6 Graduate Diploma in Social Media Marketing and Analytics is at the same level as the final year of a Bachelors degree.

Assessment is through practical assignments, with no exams - to more accurately reflect the real working environment.

This qualification is aligned with our Self Regulated Framework (SRF) and consists of 120 credits, awarded by Severn Business College.

Careers

The Level 6 Graduate Diploma in Social Media Marketing and Analytics provides its learner the realistic and appropriate career related opportunities worldwide for 21st century employment markets and/or to a Masters degree programme.

Students who successfully completed Level 6 Graduate Diploma in Social Media Marketing and Analytics qualification can progress onto a Level 7 qualification leading to MBA Top-Up.

This qualification may be used to progress to college or university and claim credit transfer through Recognition of Prior Learning.

For progression opportunities into universities, click here.

Entry Requirements

The minimum age to register for this programme is 18. Prospective students should note that the following entrance qualifications are required for those wishing to undertake this programme:

Level 5 qualification (or equivalent) or

Mature applicant with qualification and work experience and

IELTS 5.5 or CEFR level B2 (if applicable)

Programme Summary

Level 6 Graduate Diploma in Social Media Marketing and Analytics (120 credits) consists of:

Unit	Unit Level	Unit Credit
Fundamentals of Social Media Marketing	6	20
Content Creation and Strategy	6	20
Social Media Analytics and Metrics	6	20
Paid Social Media Advertising	6	20
Social Media and Consumer Behavior	6	20
Digital Marketing Strategy and Integration	6	20