The Level 5 Diploma of Higher Education in Marketing Management is a comprehensive program designed to equip students with advanced knowledge and practical skills in the dynamic field of marketing. Spanning 240 credits, this diploma offers a deep dive into critical marketing concepts, strategies, and practices essential for thriving in today’s competitive business environment. Students will explore topics such as consumer behavior, digital marketing, brand management, and market research, gaining both theoretical insights and hands-on experience.
The curriculum is tailored to foster strategic thinking, creativity, and analytical skills, preparing graduates to take on leadership roles in marketing management. This qualification serves as a stepping stone for further education or immediate entry into the workforce, providing a robust foundation for a successful career in marketing. Whether aiming for a corporate marketing department or entrepreneurial ventures, this diploma empowers students to excel in various marketing domains.
Assessment is through practical assignments, with no exams - to more accurately reflect the real working environment.
This qualification sits on our SRF (Self Regulated Framework) and has 240 credits, and accredited by CPD Standards. This qualification equates to 2400 hours of CPD, which can be used as evidence in a CPD audit by a professional institute or regulator. Fact sheet about the RQF and CPD. Fact sheet about CPD across the Globe.
The Level 5 Diploma of Higher Education in Marketing Management provides its learner the realistic and appropriate career related opportunities worldwide for 21st century employment markets.
Students who successfully completed Level 5 Diploma of Higher Education in Marketing Management qualification can progress onto Level 6 Graduate Diploma in Marketing Management.
This qualification may be used to progress to college or university and claim credit transfer through Recognition of Prior Learning.
For progression opportunities into universities, click here.
Level 4 and level 5 marketing management course has been an absolute pleasure to work on and will provide certification of my depth of knowledge. Thank you for providing information in relation to proceed to level 6. I would like to thank you for guidance throughout the course and also the quick response to my assignments, it has been a pleasure! (M K)
The minimum age to register for this programme is 18. Prospective students should note that the following entrance qualifications are required for those wishing to undertake this programme:
A level (or equivalent) or
Mature applicant with qualification and work experience and
IELTS 4.0 or CEFR level B1 (if applicable)
Level 5 Diploma of Higher Education in Marketing Management (240 credits) consists of:
Stage A Level 4 Certificate of Higher Education in Marketing Management (120 credits)
| Unit | Unit Level | Unit Credit |
|---|---|---|
| Principles of Marketing | 4 | 20 |
| Consumer Behavior | 4 | 20 |
| Digital Marketing | 4 | 20 |
| Market Research and Analysis | 4 | 20 |
| Brand Management | 4 | 20 |
| Integrated Marketing Communications | 4 | 20 |
Stage B Level 5 Diploma of Higher Education in Marketing Management (120 credits)
| Unit | Unit Level | Unit Credit |
|---|---|---|
| Strategic Marketing Management | 5 | 20 |
| International Marketing | 5 | 20 |
| Services Marketing | 5 | 20 |
| Social Media Marketing | 5 | 20 |
| Marketing Analytics | 5 | 20 |
| Ethical and Sustainable Marketing | 5 | 20 |
12-24 months
Distance Learning: Rolling Intake
£2400 (Distance Learning)
Full Payment: £100 + £2270
Instalment Payment: £100 + £200/mo for 12 Months
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